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Case study

Marsh and Drivalia: Driving innovation in mobility across Europe

The shared mobility market has evolved rapidly over the last decade. One of the companies driving innovation across Europe is Drivalia, the rental, leasing, and mobility company of the FCA Bank Group.

08/05/2023

The shared mobility market has evolved rapidly over the last decade. 

One of the companies driving innovation across Europe is Drivalia, the rental, leasing, and mobility company of the CA Auto Bank Group. Drivalia is designed to democratise green mobility, making it accessible to the greatest possible number of people. Today Drivalia operates 650 electrified Mobility Stores, a fleet of 55,000 vehicles (30% of which is made up of electric or plug-in hybrid models), and 1,600 charging stations across multiple countries and offers a full range of mobility solutions to customers, who can rent, lease, subscribe, or share.

Europe as a region, and even within some countries, has a variety of regulations and obligations when it comes to insurance for motor vehicles. Shared mobility presents different challenges compared to traditional leasing or rental car obligations — navigating a competitive, price sensitive market, while adhering to all relevant laws and obligations can be challenging.

In Spain, Drivalia opened its Mobility Stores in the largest cities and at busy airports, but also built out a network of charging stations and access points to enable its customers to enjoy the freedom of movement wherever they travelled. As Drivalia expanded its network, it wanted to ensure that their customers also had the right coverage, no matter which service they chose.

Drivalia had worked in Spain with Marsh as a broker initially on its financial services offerings, but expanded cooperation as its need for digitalisation and integration of services with its website and partner websites grew. Antonio Elia, Country Manager of Drivalia in Spain, explained, “We needed to move from a more conventional approach to a more flexible approach, adapting our product to our customers’ needs.” Antonio explained Drivalia’s vision, 

“We want to offer our customers a three-hundred and sixty degree mobility offer. The three key points in our offer are innovation, sustainability, and flexibility, so we needed a solution for our whole fleet that would be different than what is typically offered on the market.

We needed coverage that would allow our users to move from short to medium term, to a flexible solution, without worrying about the type of insurance they need. From a service perspective, we needed one point of contact to report any damage, whether for long term or short term, and Marsh was able to handle that with their contact centre.”

Marsh helped Drivalia establish the insurance programmes it wanted to launch when expanding in the Spanish market. We created fluid, flexible, and integrated options to help Drivalia advance mobility, while exceeding its customers’ expectations by utilising the wealth of knowledge across our team of specialists. 

As Drivalia continues to expand and evolve in Spain and other European markets, Marsh will proactively look for ways to constantly improve the solutions offered to its customers, and find new ways to help Drivalia and other organisations achieve their commercial and risk management goals.